Hungarian GIS Survey, 1995.

Autodesk Hungarian Information Office

Company Profile

Since its founding in 1982, Autodesk has become a technology and market leader. Today Autodesk is the world's largest design-automation software company, the world's fifth-largest PC-software company, and a leader in multimedia technology. Autodesk software products are used for tasks ranging from architectural and mechanical design, construction and manufacturing, to forensic animation and computer-games development. In fact, AutoCAD software has become the de facto standard for computer-aided design around the world.

The Autodesk franchise is built upon a layered structure of complementary business, markets, educational institutions, and software developers that form a virtual corporation. Their network of partners now totals more than 4,300 Authorized Autodesk Training Center (ATC) sites, 300 User Groups, and 5,000 independently developed applications created around their leading-edge products and technologies.

The flexible, synergistic business model extends Autodesk's global reach and allows them to focus on quick, market-driven innovation and easily enter new and strategic markets. Perhaps most importantly, the Autodesk franchise supports the diversity of three million customers with a wealth of resources that help them work more efficiently and productively.

Autodesk's goal is to secure and extend this franchise. We will accomplish this, in part, by remaining the design automation leader, with continued product development and innovative marketing programs, and by striving for the number-one or number-two position in each market we enter.

To extend the franchise, Autodesk has realigned its internal organization around the five key market groups that most closely match our customer base: Architecture, Engineering, and Construction/Facilities Management; Mechanical Computer-Aided Design; Geographic Information Systems; Data Management; and Multimedia. Together with our partners, we believe we are well positioned to provide complete, integrated solutions to customers in these markets at a variety of price points. This increased focus on customers will help us achieve broader penetration in each market we target.

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